Blazing Trails
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Blazing Trails
Blazing Trails explores Salesforce values in action through thought provoking conversations with global leaders, innovators and icons who are shaping the world for the better. Join host Michael Rivo to dive into topics surrounding innovation, equality, net zero energy, work and well-being. New episo...
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How Einstein GPT Brings Generative AI to CRM
Today we're talking about the launch of Einstein GPT, which is being announced today at TrailblazerDX 2023. We are going to learn how Einstein GPT wil...

Sellers as Trusted Advisors and More Tips to Maximize Efficiency
Today we're talking all about the state of sales. In fact, it's the name of our latest sales research, the fifth edition of our State of Sales Report....

Opening the Doors of Opportunity for Black Male Youth
In celebration of Black History Month, we're going to learn about The Hidden Genius Project, a nonprofit focused on training and mentoring Black male...

How Salesforce Research Is Using AI to Generate Proteins
Did you know that Salesforce AI Research built an AI language model, Salesforce ProGen, that created the first known 3D structure of an artificial pro...

CNBC Reporter and Author Julia Boorstin on What Women Leaders Teach Us
Do women bring unique skills as leaders? That's the question Julia Boorstin, CNBC's Senior Media & Tech Correspondent, set out to answer in her new bo...

Can Bringing Back the Woolly Mammoth Help Save the Planet?
Could bringing back the woolly mammoth be a key to saving the planet? Tech entrepreneur Ben Lamm and Harvard geneticist George Church are betting on i...

How to Manage Risk like a Venture Capitalist
Venture capitalist Beth Ferreira, General Partner of FirstMark has spent her career on both the operating and the investment side. Today, she shares w...

How to be an entrepreneur: Conversation with Iman Abuzeid, MD, Co-Founder and CEO Incredible Health
Many of us are feeling the need to be entrepreneurial either at work, finding a new job or even starting a new company. Today we are joined by an incr...

Building a Better Brain: A Conversation with Dr. Sanjay Gupta
Get tips on keeping the brain young, healthy, and sharp, so you can protect your mind at any age with Dr. Sanjay Gupta, Neurosurgeon, Author & Award-W...

How to Make AI Inclusive with DeepMind COO Lila Ibrahim
AI is shaping our future-which is why it's so crucial that companies have diverse, inclusive communities of people creating that technology. Lila Ibra...

The Future of Travel & Hospitality Industry with Marriott President Steffanie Linnartz
Don't wait to book that holiday travel! Because Stephanie Linnartz, president of Marriott International, says travel is back and busier than ever. Tun...

Cyber Week Recap
The numbers don’t lie! Today we’re talking about the holiday shopping season and how retailers are doing. We’ll discuss what’s happening in stores, wh...

How to Run an Effective Meeting with Reddit COO Jen Wong
What's the secret to ending unproductive meetings forever? Jen Wong, COO of Reddit has cracked the code! On this week's episode she shares her tips on...

Re-Release: Seth Godin and Brian Solis: How to Better Connect to Your Customers
How can companies better know and connect to their customers and build more trust? That's a question Seth Godin, marketing guru and founding editor o...

Salesforce Execs Unpack How Automation and AI Deliver Success Now for Service Teams
Today’s service leaders are struggling to meet growing customer expectations amid a 19% average annual turnover rate and tightening operational budget...

The Metaverse And The Future Of Consumer Engagement with Erika Wykes-Sneyd, Marc Mathieu and Devin Wenig
The metaverse promises to be a virtual world of innovation, experimentation and opportunity. It has the potential to change the way brands and creator...
Listening to the customer for 150 years and counting…
Unless you’ve been living under a rock, you’ve heard of Levi’s denim. And they’ve heard of you, too. We talk to their staff historian (yes, that’s a j...
How good is your customer service - in your marriage?
One of the most important, significant, but also complicated customer service relationships we have… is with our significant other. They are significa...

Holiday Shopping Predictions With Rob Garf, VP and GM of Retail: Everything You Need to Know
Tighter margins mean retailers need to innovate to stay competitive during the 2022 holiday shopping season. From dialing up the volume on digital to...
It’s not easy being the big cheese
This thousand-year-old protein continues to delight the palettes of artisanal cheese-loving patrons. But how do cheese makers Mateo and Andy Kehler, o...
Take this trip to ancient Iraq and discover how their methods have shaped our customer relations today
The Kanesh Archive, a 4,000 year old collection of tablets discovered in Northern Iraq, reveals that customer service is nothing new. Over 4 millenniu...
How do you figure out if there even is a customer?
We went into today’s episode with a big question: when a truly novel product comes to mind for an existing company or just some individual who might e...
Innovation isn’t just about technology - sometimes it’s about pizza!
How do you create novelty around one of the oldest businesses on the planet? Well, King Arthur Flour is focusing on customers and their wants and need...
Meet the Customer Trailer
LAUNCHING OCT 26: Meet The Customer is a six-part series on Blazing Trails taking you through the history of the relationships between businesses and...

How the Automotive Industry is Changing Gears: A Conversation with Harald Krüger, Former CEO and Chairman of BMW
The automotive industry is in the midst of a historical digital transformation. Today's vehicles are computers on wheels and customers who used to sho...

Dreamforce: Bono and Marc Benioff on Art, Activism & ‘Surrender’
We're concluding our Dreamforce 2022 coverage with Bono, an original Trailblazer. The lead singer of U2, cofounder of (RED) and ONE talks about his up...

Dreamforce: Pivot Podcast Live with Kara Swisher and Stewart Butterfield
Our Dreamforce coverage continues. Today we’ll hear Pivot, the award-winning podcast by Vox Media come to life with co-host Kara Swisher and Stewart B...

Dreamforce: Lawrence H. Summers and the Future of the U.S. Economy
We're kicking off our special coverage of Dreamforce 2022 with a great conversation between former Treasury Secretary Lawrence H. Summers and Salesfor...

The Art of Brevity with Jim VandeHei
Brevity is confidence. Length is fear. That is the manifesto of Smart Brevity, the latest book co-authored by Jim VandeHei, founder of Axios and Polit...

How the Largest Black-Owned Bank is Using Technology to Close the Racial Wealth Gap: A Conversation with OneUnited
Can the largest Black-owned bank in America undo years of economic inequality? Tune in this week to hear CEO Kevin Cohee and President Teri Williams...

Road to Dreamforce
Remember all those great conversations in the office? Well, consider this the world’s biggest water cooler, our 20th Dreamforce onsite in San Francisc...

Sustainability as a Competitive Advantage: A Conversation with Marriott’s Denise Naguib and Salesforce’s Patrick Flynn
We’re less than a month away from Dreamforce— As many of you know–our 4 core values here at Salesforce are trust, innovation, equality and customer su...

Wow But How: Learn How RBC Wealth Management Exceeded Client and Advisor Expectations
Today’s episode is part of our ongoing series ‘Wow But How’ where we showcase how companies are using Customer 360 to unite teams and create wow momen...

Lessons to Save Your Life: A Conversation with Holocaust survivor, and Best-Selling Author Dr. Edith Eger
Today we are featuring a heartening conversation with Holocaust survivor, psychologist and New York Times best-selling author Dr. Edith Eva Eger abou...

Connections: Trusted Marketing and Ethical Personalization for Marketers
Are you grappling with how to balance consumer personalization demand with consumer privacy expectations? On this episode you'll hear Dea Lawrence, Ch...

Connections: The Power of Inclusive Marketing with Lauren Carnell and Molly Ford
As our societies become more diverse and interconnected, it’s more important than ever that companies are thoughtful about the messages, images, voice...

Connections: How to Develop a Next Generation Marketing Team with Sabrina Heise and Jessica Cobarras
What should you look for when you want to build your next generation marketing team? What are the skills that are needed? Who are the key players? I...

The Summer's Best Books According to Fortune Magazine
It’s summertime and there is no BETTER time to do a bit of reflection, turn off the zoom meetings and dig into some good books. In this episode, Nick...

Redefining the Fintech Landscape with Sumit Maniyar, Matthew Liu and Marc Mathieu
The latest business maxim tells us that trust is the new currency. But currency itself—from cold hard cash to cutting-edge crypto—requires trust in th...

How to turn setbacks into success. A Conversation with Sarah Friar Nextdoor CEO
“Have at least three mentors in your career. One you work with, one who loves you and a third one who scares the living daylights out of you.”
...