Copy That Pops: Writing Tips and Psychology Hacks for Business
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Copy That Pops: Writing Tips and Psychology Hacks for Business
Let's nerd out where writing, psychology, and business success overlap! On this show, we look at how to ethically apply psychological principles of persuasion. You'll learn compelling copy tips to improve your writing of all lengths for biz. And you'll be ready to become a #1 bestselling...
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217: Live Copy Consult with Lauren Fritts [The Stigma Disruptor from That Mental Shit Podcast]
Want to be a fly on the wall as a word nerd crafts concise, compelling copy? Then this episode is for you! : )
Live, no prep, and fully recorded...
003 - Future Pacing: The Simple & Subtle Trick to Get Your Prospect On the Path to “Yes"
Future Pacing is an important psychological concept and tactic. We dive into why selling the “benefits” of your product is so much more effective than...
228: Co-Writing a Workbook to Help Families Build the Life They Want - with Jonathan Maki, MBA
Lessons learned from co-authoring a workbook that is engaging and helps your audience achieve real results, join us today for a conversation with Jona...
227: Live Blog Consult: Helpful Advice to Improve Your Writing (with Eric Piccione of Financial Freedom and Me)
Let's look for ways (live!) to improve Eric Piccione's blog: FinancialFreedomAndMe.com!
With special guest Signe Beck (with whom we are doing a...
226: How to Use ChatGPT and 11.ai to Create an Entire Podcast Without Speaking or Writing a Word
Exactly How to Use ChatGPT and 11.ai to Create an Entire Podcast in 10 Minutes Without Speaking a Single Word
Want to create more podcast...
225: Free Kids Audiobook -- Duck Buddies: The Secret Clubhouse by LaptopLaura
Listen free to my first children's book, now live on Amazon for Kindle, paperback, hardcover, and audiobook: CopyThatPops.com/duckbuddies
I had...
224: Writing Kids Books Inspired by NFT Art and Building Brands with Raj Khater (Plus: Duck Buddies Book 1 is Live!)
Learn about the exciting world of NFTs and their potential for creative projects, including writing children's books, building brands, and growing bus...
223: Unlocking the Secrets of Children's Book Creation: Expert Tips on Writing, Illustrating, Publishing, and Marketing Kids' Books with April Cox of Self Pub Made Simple
Have a children’s book in you? Ever read a kid’s book and thought, “I could do better than this!”? Then this episode is one you should listen to 3x! I...
222: ChatGPT - How to Write Great Content with AI (Part 3: Books)
Writers, ghostwriters, and business owners alike can use Open AI (aka ChatGPT) to write a book, ebook, kids book, memoir, how-to book, lead magnet, an...
221: ChatGPT - How to Write Great Content with AI (Part 2: Social Media Posts)
Can we use ChatGPT to write social media posts in seconds? Yep, we sure can!
AI tools like ChatGPT are trending right now, so this is Part 2 of...
220: ChatGPT - How to Write Great Content with AI (Part 1: Blogs)
ChatGPT is all the rage these days -- but how do you use it and other AI tools as a writer or entrepreneur to create compelling written content that h...
219: Audiobooks - How to Create One for Audible, Amazon, and iTunes (Part 1) - Plus Help Me Cast a Voice Actor!
I have a confession to make.
Even though I love listening to audiobooks and I’ve been in the podcasting world since 2015, I’ve never actually cr...
218: Psychology of Intrapreneurship, Writing a Book, and Lessons Learned from Jim Rohn, Tony Robbins, Zig Ziglar, Brian Tracy, and More with Dr. Mack Chapman
What is intrapreneurship? What psychological and practical skills can I develop to help me with any business, whether I’m in it or I own it? What did...
216: How to Sell 1 Million Books in 24 Hours [A Gary Vee and NFT Case Study]
On August 27th, 2021 at 5pm EST (that’s 1pm my time in Cali), Gary Vaynerchuk went live on YouTube and Instagram (https://www.youtube.com/watch?v=Flcs...
215: Less is More Quick Copy Tip with 2 Copy Editing Examples
Hello copy poppers! Long time no talk...but we are back today with a quick writing tip for you inspired by two often-heard quotes:
When I first...
214: Narrative Arc Framework to Help You Write Better Stories
Researching for ways to improve my writing, I came across a "Masterclass" on the Narrative Story Arc. In this episode, I share an overview of what the...
213: Author Panel: 4 Bestselling Book Authors Answer Questions About Self-Publishing, Amazon Book Launching, and How You Can Write a Book Quickly Too (Featuring Adam Schaeuble, Tamar Medford, Aimee Carlson, and Kelsey Henry)
Success, obstacles, goals, strategy, advice, imposter syndrome, writing tips, and more -- this episode is all about having the guts to become an autho...
212: Book Writing, Amazon Bestselling Book Launching, and Driving Tanks with Small Business Tax Pro Jonathan Maki
Writing about a boring or complicated topic (at least as seen by others)? Well, our guest today shows how to make even things like taxes and avoiding...
211: 4 Steps to Efficiently Create Content That Gets You Ranking at the Top in Google with Ray Blakney
Sword fighting, Peace Corp serving, apple pie with cheddar cheese-loving business owner Ray Blakney stops by to share with us how he’s grown the large...
210: 6 Fascinating People Brainstorm Book Ideas and Fight to Overcome Imposter Syndrome [Replay of Zoom Call with Community Co-Hosted with Allison Melody of Food Heals]
Do you struggle with imposter syndrome and overwhelm on what book topic to pick to write about? You are not alone!
This is a replay of a really...
**Free Book Zoom Call: Get Your Questions Answered About Books, Publishing, #1 Bestseller, and More**
Be a #1 Bestselling Published Author with your book on Amazon and Barnes & Noble...before quarantine is over!
On Saturday, May 15th at 12pm PST,...
209: Warning: Unpopular Opinion - Successful Biz Buds Actually Hurt You And Psyche You Out in Business
UNPOPULAR OPINION: Hanging out with ACHIEVERS is actually HURTING you {psychologically}!
Facebook Post where you can write and share your thoug...
208: No More Writing Copy - How To Get ALL Of Your Sales Letters, Webinar Slides, Emails, And Ads Written (In As Little As 10 Minutes) Without Hiring An Expensive Copywriter
No matter how much you practice at writing copy, you will never get as fast, efficient, and effective as if you use the Funnel Scripts tool from Russe...
207: Make Great Money and Stay at Home with Your Kids (as a Writer!) with Kimberlee Leonard
Do you want to earn income working from home? (Whether you have a child or not...whether you are a mom or not).
This episode may also be...
206: A Quiz in Your Biz: Psychological Benefits and Copywriting Tips for Quizzes with Branding Expert Annmarie Rose
What's a short-form way to both gain insights on your audience (to improve your copywriting) AND clarify your offers to psychologically attract more c...
205: 5 TikTok Tips Applying Psychology and Copy Writing Strategy [Plus How My Video Got 47,000 Views Quickly]
This show is all about applying psychology and improving our writing for online business success, so let’s look at TikTok with that lense.
204: Get Paid to Write: 101 Sites That Pay You $50-$3000 Per Blog Post - Quick Copy Tip
This show is geared toward entrepreneurs, coaches, consultants, and other business owners who want to do better online with their business by harnessi...
203: 3 Ways to Properly Use a Semi-Colon - Quick Copy Tip
Quick copy tip for you today about the uber fun punctuation mark called...the semicolon.
What does it look like? It’s like a colon on th...
202: Psychology of Micro-Stepping with Bestselling Author Dan Mangena
From suicidal thoughts to thriving with intention, Dan Mangena shares a childhood and early adulthood struggling with undiagnosed Asperger's and how h...
201: Pushing Through Obstacles and Promoting Positivity with 2x Bestselling Author Kelsey Henry
Positivity, Bestselling Books in 16+ Categories, Copy Tips, Writing Advice, and more with our special guest Kelsey Henry! At age 25 she wrote, self-pu...
200: Oxford Comma Obsession - Quick Copy Tip
4 examples to convince you once-and-for-all that the Oxford comma is non-negotiable.
Today, let’s talk about a nerdy debate that...
199: Parapsychology and Bestselling Books with Priscilla Keresey
What is hypnosis? What is "a practical psychic"? How about spiritual coaching? We cover all of these parapsychological topics plus book writing, bests...
198: 5 Book Writing and Self-Publishing Lessons Learned with Allison Melody's Incredible Food Heals Book - Quick Copy Tips
Life-saving book out now! My biz bestie shares her story of losing both her parents to cancer and how that pushed her into a life of pursuing how to h...
197: Improve Your Sales Copy with Fun Metaphors - Quick Copy Tip
3 examples of how to instantly improve your writing that are as helpful as Wolfgang Puck and Rachel Ray in the kitchen!
This quick copy...
196: Fast way to community build — swipe this copy!
This quick copy tip will help you to facilitate bonding and business relationships between yourself and your group members in a Facebook group, Linked...
195: Influence People in Writing, Business, at Home, and on Social Media with Psychology Expert Brian Ahearn
Another -- by popular request -- second-round interview with a past guest who is an expert in psychology, copywriting, and even book writing and book...
194: Using Stories for Psychologically Effective - But Not Sleazy - Sales with Yasmine Khater
Sell more with stories. As they say, "Words tell. Stories sell."
How do you make more money by closing more sales...without feeling like...
193: What’s in a Name? How We Chose Baby Evren’s Name – Quick Baby Update
The baby is here! :) After nearly 3 days of labor, our baby boy was born on his due date of 9-20-2019 at 3:30pm. His name is Evren Petersen Shepard. T...
192: Emotional Marketing Value Headline Analyzer for Entrepreneurs Who Want to Make an Impact - Quick Copy Tip
True or false:
1. Reaching your customers in a deep and emotional way is a key to successful copywriting
2. Your headline is unquestiona...
191: Swipe the Effective Copy from Other Marketing Guru Examples Using Swiped.co - Quick Copy Tip
Have you ever stumbled upon a great landing page and wished you could see all the emails that followed without opting in?
Have you ever...