Why do people give?
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Why do people give?
From face to face to regular giving and from high value to reporting back, the roots of our favourite fundraising techniques go back many, many years. It's astounding that the ideas and tactics our fundraising forebears developed still boost income when we use them in the technologically advanced en...
Neueste Episoden
19 Episoden
The one where we discuss what donors tell us about why they give with Amber Nathan
Have you ever wondered what really makes people give to charity – and why they sometimes stop? Well, we’ve got the answers for you in today’s episode...
The second part of our Regular Giving discussion
If you’re looking for deeper insights into what’s working (and what’s not) in regular giving, Giles Pegram and I are back with Part Two of our deep di...
The one where we discuss Regular Giving
🎙️ In Today's Episode: A Deep Dive into Regular Giving
Join us as we explore the fascinating subject of Regular Giving (RG) – from its or...
Why rebranding for the wrong reasons can cause more harm than good
Charity rebranding "is the easy way to fix the problem, rather than the real way to fix the problem…maybe the brand is its own worst enemy in that par...
Why has Relationship Fundraising Failed? With Ken Burnett
I'm back with another episode of Two Ps on a Pod with Giles Pegram CBE, and one of my favourite fundraisers, Ken Burnett. In today's episode you'll he...
Interview with Paul Amadi MBE, Chief Supporter Officer at the British Red Cross
In today’s episode of Two Ps on a Pod, Giles and Mark meet up with Paul Amadi MBE, Chief Supporter Officer at the British Red Cross.
In a wide-r...
How do you learn what's the best thing to do in fundraising?
In our latest podcast, I’m back with Giles to look at how we – as a fundraisers – learn what we should be doing to engage donors and raise more money....
Interview with Sir Peter Wanless, CEO of NSPCC
I’m pleased to be able to share Episode 2 of 'Two Ps on a Pod' with Giles Pegram CBE, where we had an incredible conversation with Sir Peter Wanless o...
The introduction to Two Ps on a Pod
I've got something special for you today!
Over the past few years, I've recorded several Why Do People Give? podcasts with Giles Pegram C...
The missing £5 billion one with Giles Pegram
Over the last month, I've shared a series of videos on LinkedIn looking at the reasons behind the fact that since 2005 we've seen individual giving in...
The Donor Participation Project with Louis Diez
Today's podcast features Louis Diez, the founder of the Donor Participation Project (DPP).
Louis set up the DPP with a single goal – to try to r...
Why do people give? The supporter experience podcast with Giles Pegram.
It’s been a while, but I’ve moved away from video back to the podcast for another great chat with Giles Pegram.
Giles joined me to share his tho...
The Legacy one with Richard Radcliffe
With legacy fundraising growing at a terrific rate, this was an important time to be able to chat with one of the world's most experienced legacy fund...
Talking to donors during the Coronavirus crisis with Amber Nathan
Today, I'm sharing the first feedback on a Bluefrog research study aimed at finding out what UK donors need from charities during the time of the Coro...
The Coronavirus special with Giles Pegram
This is unprecedented territory for fundraisers. Few of us will have experienced anything like this.
To help people gets their immediate respons...
The Mid-Level one with Angela Cluff
This is a must-listen for anyone interested in mid-level donors. It's actually a must-listen for everyone, but particularly for those with mid-level d...
The one with Lyndall Stein
Lyndall is a remarkable fundraiser. Her experience includes setting up the UK fundraising operation for the African National Congress when Nelson Mand...
The one with Ken Burnett
This was another treat for me. Ken remains a huge influence on my thinking and this is the first time I’ve been able to dig into who and what influenc...
The one with Giles Pegram
Giles is one of the most successful fundraisers I know. He dramatically changed the fortunes of the NSPCC over the course of three decades, taking the...